Mobius: a London-based arts marketing agency
Mobius is a London arts marketing agency with a national and international reach – if you’ve got a project that you’d like to talk to us about, get in touch!
We run dedicated campaigns across the art forms, including circus and physical theatre and dance.
We’re an arts marketing agency for venues, artists, promoters, theatre companies, local authorities and festivals – and we work at the Edinburgh Fringe every summer too. You can find a list of some of the people we’ve worked with here. We work across the marketing mix – from advertising booking, to digital, to content and social, to getting flyers into the hands of your audience.
Find out more about how Mobius operates as a London arts marketing agency across theatre, dance, circus, cabaret and live performance — from Edinburgh Fringe companies to West End productions and national touring theatre.
Our work is grounded in data as well as instinct. Each year, Mobius commissions the State of Arts PR Survey — the UK's only dedicated survey of arts communications professionals — giving our clients an evidence base for marketing strategy decisions that most agencies cannot offer.
Arts marketing FAQs
What does an arts marketing agency do?
An arts marketing agency plans and runs campaigns to sell tickets and build audiences across the arts — combining advertising, paid social, digital, print distribution and PR around a production and its box-office targets.
Which art forms does Mobius work with?
We work across theatre, dance, circus, physical theatre, cabaret and live performance — from Edinburgh Fringe companies to West End productions and national touring.
How do you measure whether arts marketing is working?
We judge campaigns against real box-office sales rather than reach alone, and back strategy with evidence from our annual State of Arts PR Survey — the UK's only dedicated survey of arts communications professionals.
Do you only work in London?
We are a London-based arts marketing agency but run campaigns across the UK and at the Edinburgh Festival Fringe every summer.
Kalabante Productions
Noda Map: A Night At The Kabuki
London International Mime Festival
operaupclose
Garry Starr
LUNG
NYT
Bridge Command
Wandsworth Borough Council: Line of Light
"Best show ticket sales ever. We loved your professionalism!" Kalabante Productions
“Dynamic colleagues full of energy and excellent ideas” London International Mime Festival
"We were extremely privileged to work with Mobius for the sold out run of A Night at The Kabuki by Hideki Noda, at Sadler’s Wells Theatre in September 2022. They proved one of the most effective, modern and competent teams, and we hope to have pleasure to work again with this young dynamic team on our 2024 international tour."
Eiji Mihara, co-producer for Noda Map: A Night at the Kabuki
![Line-of-Light-with-beams_panorama_1200px[1].jpg](/media/cache/3d/16/3d16506cab500652a286604396e31543.jpg)
Line of Light, Nine Elms
If you’ve got a project in need of an audience, an exhibition in a warehouse, you’re planning to go on tour with a new play, or you’ve got something really interesting in a pub that the world needs to see, we can tell you how we can make a difference and show you how we’ve helped sales, awareness and the brand of clients who you might know, and clients who you might not. Our agency works right across the marketing mix to produce innovative and effective campaigns for a whole range of the most exciting companies and artists, at a whole range of scales. We create strategic live performance, digital event and theatre marketing campaigns balancing advertising, promotions, digital, ticketing and design, and link this with PR to get you the best value and the best results.
“Mobius were excellent and provided exactly what we needed for our run in London, I wouldn’t hesitate to wholeheartedly recommend them for all your marketing needs! Friendly, efficient and knowledgeable.”
Henry Maynard, Macbeth: Flabbergast Theatre
We’re part of the conversation in the industry – we commission industry figures and journalists to write for our blog, tackling the most pressing issues and passing on insight from key figures.
If this sounds like the sort of arts marketing agency you’d like to work with, we’d love to hear more about your project – get in touch with the team!
Or for a morning selection of arts and media news, join our media briefing here.